Our team doesn’t have a J.D. and, chances are, you probably don’t know much about SEO. And this is what business synergy is all about. Since no one can be an authority on everything, we rely on experts in other areas to support us and to help us grow.
At BSP Marketing, we have chosen to be an authority on SEO.
As a Flatbush, New York attorney, you already understand that competition is intense. And you are aware that expanding your law practice means being seen by the right people at the right time. You know that exposure is the single most important thing that brings clients to your practice.
In today’s technology-driven world, a lot of this exposure will come via a Google search. As millennials turn into adults, and as older generations become more computer literate, as traditional media is receding, SEO represents your competitive advantage.
We are experienced Flatbush, New York internet marketing professionals who understand our current online landscape and know how to direct new clients to your virtual doorstep with industry-tested strategies. Whether you are a one person practice on a budget or a large firm that is in need of a marketing tune-up, getting the right Search Engine Optimization strategy in place should be foundational to accomplishing your long-term and short-term business goals.
Call us (929) 362 6419.
You don’t need to believe us. Based on a study by the National Law Review, 96 percent of people looking for legal advice will use a search engine, with about 74 percent proceeding to a law firm’s website for additional action. Determining what your potential clients find on that search is good, solid search engine optimization. In other words, an internet search is how your potential clients are searching for you.
Are they finding you – or your competition?
When creating a successful internet strategy for your legal practice, we focus on several key areas.
● We develop and optimize your website from the ground up into an around-the-clock client-generating machine.
● Our team expands your online properties beyond your website with several fully-optimized Google My Business listings and masterful citation and link-building service. It is here that we quite literally place you ahead of your competitors.
● We create original, engaging, keyword-driven content such as landing pages, press releases, blog posts, and articles. In addition, we use the power of social to drive both people to your online properties.
● We research your primary competitors to evaluate where they excel – and where they drop the ball. We then take your competitors best ideas and make them better.
● We keep track of, assess, and evaluate your data to ensure that you are keeping competitive.
Search engine optimization (or SEO as it is commonly called) is a series of practiced digital methods that allow a search engine to “find” you, understand what you do for a living, where you are located, and how relevant you are to their users. When it comes to Google, user relevance is the the most important driver of how they will rank your page.
High-quality law firm internet marketing in Flatbush, New York does two things:
● Internet marketing expands the amount of potential clients that your law office can reach
● Internet marketing distills those potential clients further into quality leads or conversions
Your site’s value expands exponentially, with each new strategy implementation and high-quality content addition.
The bigger your web of authority, the more importance Google gives your website.
This, in turn, improves your page rankings.
Thus, “Organic” search engine optimization enables your online property to build on itself and connect to other well-regarded sites to support your growing authority.
Most attorneys understand paid law firm advertising. Long before the surge of web marketing, paid ads were how you found prospective clients. And there, is still a place for paid ads.
Paid digital ads in tandem with organic law firm SEO marketing is a good way to combine your firm’s marketing immediate and long-term goals.
Because paid advertising is immediate you can quickly grow your client base using paid ads. With SEO, over time, more potential clients will find you online. This way you can immediately grow your practice while making sure your business is prepared for long-term success. You may wish to think of paid ads like renting a condo and search engine optimization like building a house.
Search Engine Optimization is a total technique and expenditure with long-lasting objectives in mind. It builds on itself and enables your potential clients to find your law office when they need you most via an online search. The best thing about good legal natural search engine optimization marketing in Flatbush, New York is that it has the capacity to steer clients to your door for many years in the future.
No paid advertising will do that for you.
BSP Legal Marketing is, a full-service internet marketing agency devoted to serving top Flatbush, New York law firms. We know, understand, and love legal internet marketing. And more importantly, our results speak for themselves. For a case study or to speak with a customer, contact us today (929) 362 6419.
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