Our team doesn’t have a Juris Doctorate and, chances are, you probably don’t know a lot about search engine optimization. Herein lies what business synergy is all about. We rely on authorities in other fields to support us and help us grow because each of us can’t be an authority on everything.
At BSP Marketing, we have chosen to become an authority on SEO.
As a Fort Worth, Texas lawyer, you already know that your competition is intense. And you are aware that developing your legal practice means getting in front of the right people at the right time. You know that exposure is the single most important thing that brings new clients to your law practice.
In today’s technology-driven society, much of this exposure will come via a Google search. As millennials turn into adults, and as older generations become more computer savvy, as traditional media is receding, SEO represents your competitive advantage.
At BSP Legal Marketing, we understand how essential your online presence has become. We are knowledgeable Fort Worth, Texas internet marketing professionals who understand our current virtual landscape and how to direct new clients to your virtual doorstep with industry-tested techniques and strategies. With us, you can compete with confidence. Whether you are a solo practitioner on a tight budget or a large firm that requires a tune-up in your maketing strategy, having the right search engine optimization techniques in place should be fundamental to accomplishing both your short-term and long-term business goals.
Call us (929) 362 6419.
According to the National Law Review, 96 percent of individuals seeking legal advice will use an online search, with about 74 percent moving on to a firm’s website for further action. Propelling what users find on that search is good, solid search engine optimization practices.
But are they finding you – or your competitors?
As your SEO strategists, we focus on several important areas.
● Our team develops and optimizes your website from the ground up into a 24/7 client-generating machine.
● Our team expands your online properties beyond your website with multiple fully-optimized Google My Business listings and skillful citation and link-building service. It is here that we quite literally place you ahead of your competitors.
● Our team creates original and engaging, keyword-driven content including money pages, press releases, blog posts, and articles. In addition, we use the power of social media to drive both people to your online properties.
● We research your competitors to see where they excel – and study where they drop the ball. We then take their best ideas and make them better.
● We monitor, assess, and analyze your website analytics to make sure that you are keeping competitive.
Search engine optimization (or SEO) is a series of highly technical online methods that let a search engine to find your business, comprehend who you are, where you are located, and how relevant you are to their users. When it comes to most major search engines, including Google, that user relevance is the number one most important factor of how that search engine will rank your page.
High-quality law firm internet marketing in Fort Worth, Texas does two things well:
● Internet marketing increases the quantity of prospective clients that your law office can reach
● SEO distills those potential clients further into quality leads or conversions
Search engines view your authority as increasing exponentially. With each new strategy implementation and high-quality content addition, your website become even more powerful.
The bigger your web of authority, the more importance a search engine gives your online presence.
This, in turn, improves your page rankings.
Thus, “Organic” search engine optimization enables your online property to build on itself and connect to other well-regarded websites to support your growing authority.
Most attorneys understand paid legal marketing. Long before the growth of online marketing, this was how you found prospective clients. And of course, is still a place for paid ads.
In fact, paid ads together with organic law firm search engine optimization is a great way to make your marketing work towards both long-term and immediate objectives.
Because paid advertising is instant you can quickly grow your client base using paid ads. With SEO, over time, more clients will find you organically. This way you can immediately grow your practice while preparing your business for long-term success. Think of paid advertising like renting an apartment and search engine optimization like building a house.
SEO is a total technique and investment with long-term objectives in mind. It builds on itself and enables your clients to find you when they need you most via an internet search. The best thing about good legal natural search engine optimization marketing in Fort Worth, Texas is that this type of marketing has the ability to drive potential clients to your office for years in the future.
No paid advertising will do that for you.
BSP Legal Marketing is, a full-service internet marketing agency devoted to serving top Fort Worth, Texas law firms. We know, understand, and love legal SEO. And more importantly, our results speak for themselves. For a case study or to speak with a customer, call us today (929) 362 6419.
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