The folks at BSP Marketing don’t have a law degree and you probably don’t know a lot about SEO. And this is what business relationships are all about. We rely on authorities in other fields to support us and help us grow because each of us can’t be an authority on everything.
At BSP Marketing, we have chosen to be an authority on SEO.
As a League City, Texas attorney, you already know that competition is fierce. And you are aware that expanding your legal practice means being seen by the right clients at the right time. That exposure, is the single most important thing that brings clients to your office.
In today’s technology-driven society, much of this exposure will come via a Google search. As millennials turn into adults, and as older generations become more computer savvy, as traditional media is receding, search engine optimization represents your competitive advantage.
At BSP Legal Marketing, we understand how essential your virtual presence is. We are experienced League City, Texas internet marketing specialists who understand our current digital society and know how to to direct new business to your virtual doorstep with top of the line methods and strategies. With us on your team, you can compete with confidence. Whether you are a solo practitioner on a tight budget or a big firm that requires a tune-up in your maketing strategy, having the right search engine optimization practices in place should be fundamental to accomplishing your short-term and long-term law practice goals.
Call us (929) 362 6419.
According to a study by the National Law Review, 96 percent of people seeking legal advice will use an online search, with 74 percent moving on to visit the firm’s website for further action. Moving forward what users find on that search is good, solid SEO.
Are your potential clients finding you – or your competition?
When creating a successful internet strategy for your legal practice, we focus on several key areas.
● We develop and optimize your website from the ground up into a 24/7 client-generating machine.
● We expand your online properties beyond your website with several fully-optimized Google My Business listings and masterful citation and link-building service. It is here that we literally place your practice ahead of your competition.
● Our team creates original, engaging, keyword-driven content including money pages, articles, blog posts, and press releases. In addition, we utilize the power of social media to drive both people to your online properties.
● We conduct ongoing research of your primary competitors to see where they excel – and where they drop the ball. We then take your competitors best ideas and make them better.
● We monitor, measure, and evaluate your data to ensure that you stay at the top.
Search engine optimization (or SEO as it is commonly called) is a series of practiced online techniques that let a search engine to “find” you, understand what you do for a living, where you are located, and how relevant you are to the search. With Google, user relevance is the number one driver of how the search engine will rank your page.
High-quality law firm internet marketing in League City, Texas does 2 things:
● Internet marketing expands the number of prospective clients that your practice can reach
● It distills those potential clients further into high quality leads or conversions
Your site’s value expands exponentially, with each new strategy implementation and high-quality content addition.
The larger your web of authority, the more importance Google gives your website.
This, in turn, improves your website rankings.
Thus, organic or natural” SEO enables your online property to build on itself and connect to other well-regarded websites to support your improving authority.
Most lawyers already understand paid legal marketing. Before the surge of internet marketing, paid ads were how you found your clients. And there, is still a place for paid advertising.
In fact, paid ads together with organic law firm SEO is a good way to make your marketing work towards both long-term and immediate business goals.
Because paid advertising is quick you can quickly grow your client base using paid ads. With SEO, over time, more potential clients will find you organically. In this way, you can immediately expand your law firm while preparing your business for success in the long run. Think of paid advertising like renting an apartment and search engine optimization like building a house.
SEO is a comprehensive approach and expenditure with long-term goals in mind. It builds on itself and allows your clients to find you when they need you most via an online search. The best thing about good law firm SEO marketing in League City, Texas is that this type of marketing has the capability to steer potential clients to your office for years to come.
No paid advertising will do that for you.
BSP Marketing is, a full-service digital marketing agency devoted to serving top League City, Texas law firms. We know, understand, and love legal SEO. And more importantly, our results speak for themselves. For a case study or to speak with a customer, contact us today (929) 362 6419.
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