Our team doesn’t have a Juris Doctorate and, chances are, you probably don’t know a lot about SEO. And this is what business synergy is all about. We rely on authorities in other fields to support us and help us grow because each of us can’t be an authority on everything.
At BSP Marketing, we have chosen to be an authority on SEO.
As a Leon, Florida lawyer, you already recognize that your competition is intense. And you know that developing your legal practice means getting in front of the right clients at the right time. That exposure, is the single most important thing that brings clients to your law practice.
In today’s internet-driven world, a lot of this exposure will come via an internet search. As millennials become older, and as older generations become more computer literate, as traditional media is dying around us, search engine optimization represents your competitive advantage.
At BSP Marketing, we understand how important your digital presence is. We are knowledgeable Leon, Florida online marketing professionals who understand our current virtual society and know how to to direct new clients to your virtual front door with industry-tested techniques and strategies. With us, you will compete with confidence. Regardless if you are a solo practitioner on a tight budget or a large firm that needs a new marketing strategy, having the right SEO practices in place should be fundamental to achieving both your short-term and long-term organizational objectives.
Call us (929) 362 6419.
You don’t need to believe us. Based on a study by the National Law Review, 96 percent of people seeking legal advice will use a search engine, with about 74 percent moving on to a firm’s web page for further action. Determining what your potential clients find on that search is good, solid search engine optimization. In other words, an internet search is how your prospective clients are searching for you.
Are they finding you – or your competition?
As your SEO strategists, we focus on several important areas.
● We develop and optimize your website from the ground up into an around-the-clock client-generating machine.
● We expand your online properties beyond your website with multiple fully-optimized Google My Business listings and masterful citation and link-building service. It is here that we quite literally place you ahead of your competition.
● Our team creates original and engaging, keyword-driven content such as landing pages, blog posts, articles, and press releases. In addition, we utilize the power of social to drive both people to your website.
● We research your competitors to evaluate where they excel – and where they drop the ball. We then take their best ideas and make them better.
● We monitor, assess, and evaluate your website analytics to make sure that you are keeping competitive.
Search engine optimization (or SEO) is a series of practiced digital strategies that let a search engine to find your business, comprehend who you are, where you are, and how relevant your business is to the search. With Google, user relevance is the number 1 driver of how high that search engine will rank your page.
What good law firm internet marketing in Leon, Florida does is twofold.
● It expands the quantity of prospective clients that your practice can reach
● It distills those potential clients further into high quality conversions or leads or conversions
Your firm’s website’s relevance and authority increases with each new piece of content added.
The bigger your web of authority, the more importance a search engine assigns your online presence.
This, in turn, improves your website rankings.
Thus, “Organic” search engine optimization enables your site to build on itself and connect to other well-regarded sites to support your growing authority.
Most attorneys already understand paid legal advertising. Long before the growth of web marketing, this was how you found your clients. And of course, is still a place for paid ads.
Paid digital advertising in tandem with organic law firm SEO marketing may be a good way to combine your firm’s marketing immediate and long-term targets.
Because paid advertising is quick you can quickly grow your client base using paid ads. With SEO, over time, more clients will find you online. This way you can quickly expand your practice while preparing your business for success in the long run. Think of paid advertising like renting an apartment and search engine optimization like building a house.
Search Engine Optimization is a comprehensive technique and expenditure with long-term goals in mind. Great SEO builds on itself and enables your clients to find your law office when they need you most via a web search. The very best thing about good law firm natural search engine optimization marketing in Leon, Florida is that internet marketing has the capability to steer clients to your virtual door for many years to come.
No paid advertising will do that for you.
BSP Legal Marketing is, a full-service internet marketing company devoted to serving top Leon, Florida law firms. We know, understand, and love legal SEO. And more importantly, our results speak for themselves. For a case study or to speak with a customer, contact us today (929) 362 6419.
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