The folks at BSP Marketing don’t have a law degree and you probably don’t know a lot about search engine optimization. And this is what business synergy is all about. Since no one can be an authority on everything, we rely on authorities in other areas to support us and to help us thrive.
At BSP Marketing, we have chosen to be an authority on SEO.
As a Paradise, Nevada lawyer, you already understand that your competition is intense. And you know that expanding your law practice means being seen by the right clients at the right time. You know that exposure is the single most important thing that brings new clients to your office.
In today’s technology-driven society, a lot of this exposure will come in the form of an internet search. As millennials become older, and as older generations become more computer literate, as traditional media is receding, search engine optimization represents your firm’s competitive advantage.
We are top rated Paradise, Nevada internet marketing specialists who understand our current digital landscape and know how to direct new business to your digital front door with cutting edge techniques and strategies. Whether you are a solo practitioner on a tight budget or a large firm that is in need of a marketing tune-up, getting the right Search Engine Optimization strategy in place should be foundational to your short-term and long-term business goals.
Call us (929) 362 6419.
According to a study by the National Law Review, 96 percent of individuals seeking legal advice will use an online search, with 74 percent moving on to visit the firm’s website for further action. Moving forward what users find on that search is good, solid search engine optimization practices.
Are they finding you – or your competition?
As your SEO strategists, we focus on several key areas.
● We develop and optimize your website into an around-the-clock client-generating machine.
● Our team expands your internet properties beyond your website with multiple fully-optimized Google My Business listings and masterful citation and link-building service. It is here that we literally place you ahead of your competitors.
● We create original and engaging, keyword-driven content including landing pages, articles, blog posts, and press releases. In addition, we use the power of social to drive both people to your website.
● We conduct ongoing research of your primary competitors to see where they excel – and where they drop the ball. We then take your competition’s best ideas and make them better.
● We track, assess, and evaluate your website analytics to ensure that you stay at the top.
Search engine optimization (or SEO as it is commonly called) is a series of highly technical digital methods that let a search engine to find your business, understand who you are, where you are located, and how relevant you are to their users. When it comes to most major search engines, including Google, that user relevance is the number one most important factor of how that search engine will rank your page.
High-quality law firm internet marketing in Paradise, Nevada does two things:
● It broadens the quantity of potential clients that you reach
● SEO distills those potential clients further into quality conversions or leads or conversions
As informative and helpful content is added, your site’s relevance and authority grows bigger.
The bigger your web of authority, the more importance Google assigns your website.
This, in turn, improves your website rankings.
Thus, “Organic” search engine optimization enables your site to build on itself and connect to other well-regarded sites to support your improving authority.
Most attorneys understand paid law firm marketing. Before the explosion of online marketing, this was how you found prospective clients. And of course, is still a place for paid advertising.
Paid digital ads in tandem with organic law firm SEO may be a good way to combine your firm’s marketing immediate and long-term objectives.
Because paid advertising is instant you can quickly grow your client base using paid ads. With SEO, over time, more potential clients will find you organically. This way you can quickly expand your law practice while preparing your business for success in the long run. You may wish to think of paid ads like renting a condo and SEO like building a house.
Search Engine Optimization is a comprehensive technique and investment with long-term aims in mind. It builds on itself and enables your potential clients to find you when they need you most via an internet search. The very best thing about good law firm SEO marketing in Paradise, Nevada is that it has the capability to drive clients to your virtual door for years in the future.
No paid advertising will do that for you.
At BSP Marketing we are, a full-service digital marketing company devoted to serving top Paradise, Nevada law firms. We know, understand, and love legal SEO. And more importantly, our results speak for themselves. For a case study or to speak with a customer, call us today (929) 362 6419.
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