We don’t have a Juris Doctorate and, chances are, you probably don’t know a lot about search engine optimization. Herein lies what business synergy is all about. Since no one can be an authority on every topic, we rely on authorities in other areas to support us and to help us thrive.
At BSP Marketing, we have chosen to become an authority on SEO.
As a San Bernardino, California lawyer, you already know that competition is fierce. And you know that developing your legal practice means getting in front of the right people at the right time. You know that exposure is the single most important thing that brings new clients to your office.
In today’s technology-driven world, much of this valuable exposure will come via a Google search. As millennials turn into adults, and as older generations become more computer savvy, as traditional media is receding, search engine optimization represents your competitive advantage.
We are top rated San Bernardino, California internet marketing professionals who recognize our current virtual landscape and know how to direct business to your digital front door with industry-tested strategies. No matter if you are a one person practice on a tight budget or a large firm that needs a marketing tune-up, having the right Search Engine Optimization strategy in place is key to achieving your short-term and long-term business goals.
Call us (929) 362 6419.
You don’t need to believe us. Based on a study by the National Law Review, 96 percent of individuals seeking legal advice will use an internet search engine, with 74 percent moving on to a law firm’s web page for additional action. Propelling what users find on that search is good, solid SEO. To put it another way, this is how your prospective clients are searching for you.
Are your potential clients finding you – or your competitors?
When creating a successful internet strategy for your practice, we focus on several important areas.
● Our team develops and optimizes your website into an around-the-clock client-generating machine.
● We expand your online properties beyond your website with multiple fully-optimized Google My Business listings and skillful citation and link-building service. It is here that we literally put your practice ahead of your competitors.
● We create original, engaging, keyword-driven content including landing pages, blog posts, articles, and press releases. In addition, we utilize the power of social to drive both humans and search engines to your online properties.
● We research your primary competitors to see where they excel – and where they drop the ball. We then take your competitors best ideas and make them better.
● We keep track of, assess, and analyze your data to ensure that you are staying at the top.
Search engine optimization (or SEO) is a series of practiced digital techniques that let a search engine to find your business, comprehend what you do for a living, where you are located, and how relevant your business is to their users. With Google, user relevance is the the most important factor of how the search engine will rank your website.
What good law firm SEO in San Bernardino, California does is twofold.
● Internet marketing expands the amount of prospective clients that your practice can reach
● Internet marketing distills those potential clients further into quality leads or conversions
Your site’s value expands exponentially, with each new strategy implementation and high-quality content addition.
The bigger your web of authority, the more importance a search engine gives your online presence.
This, in turn, improves your website rankings.
Thus, organic or natural” search engine optimization enables your website to build on itself and connect to other well-regarded sites to support your growing authority.
Most attorneys already understand paid law firm advertising. Long before the growth of web marketing, paid ads were how you found clients. And of course, is still a place for paid ads.
In fact, paid digital advertising together with organic law firm SEO is a great way to make your marketing work towards both immediate and long-term goals.
Because paid advertising is instant you can quickly grow your client base using paid ads. With SEO, over time, more clients will find you online. In this way, you can immediately expand your law firm while making sure your business is prepared for success in the long run. Think of paid advertising like renting a condo and search engine optimization like building a your own house.
SEO is a comprehensive technique and expenditure with long-term aims in mind. It builds on itself and allows your potential clients to find you when they need you most via a web search. The very best thing about good law firm SEO marketing in San Bernardino, California is that this type of marketing has the capability to steer potential clients to your office door for many years to come.
No paid advertising will do that for you.
BSP Marketing is, a full-service digital marketing company devoted to serving top San Bernardino, California law firms. We know, understand, and love legal SEO. And more importantly, our results speak for themselves. For a case study or to speak with a customer, call us today (929) 362 6419.
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