The folks at BSP Marketing don’t have a Juris Doctorate and, chances are, you probably don’t know very much about SEO. And this is what business synergy is all about. Because each one of us can’t be an authority on every topic, we rely on experts in other areas to support us and to help us grow.
At BSP Marketing, we have chosen to become an authority on SEO.
As a Koreatown, California attorney, you already understand that competition is intense. And you know that growing your legal practice means getting in front of the right clients at the right time. That exposure, is the single most important thing that brings new clients to your door.
In today’s technology-driven society, much of this exposure will come in the form of an internet search. As millennials turn into adults, and as older generations become more computer literate, as traditional media is dying around us, search engine optimization represents your competitive advantage.
We are experienced Koreatown, California internet marketing professionals who recognize our current digital landscape and know how to direct new clients to your virtual front door with cutting edge techniques and strategies. No matter if you are a one person practice on a tight budget or a large firm that needs a marketing tune-up, getting the right Search Engine Optimization strategy in place should be foundational to your long-term and short-term business goals.
Call us (929) 362 6419.
You don’t have to believe us. According to the National Law Review, 96 percent of people seeking legal advice will use a search engine, with about 74 percent moving on to a firm’s website for further action. Propelling what your potential clients find on that search is good, solid search engine optimization. In other words, this is how your potential clients are searching for you.
But are they finding you – or your competition?
As your SEO strategists, we focus on several key areas.
● Our team develops and optimizes your website from the ground up into an around-the-clock client-generating machine.
● We expand your online properties beyond your website with multiple fully-optimized Google My Business listings and masterful citation and link-building service. It is here that we quite literally put your practice ahead of your competitors.
● We create original, engaging, keyword-driven content such as landing pages, articles, blog posts, and press releases. In addition, we utilize the power of social to drive both humans and google to your online properties.
● We conduct ongoing research of your primary competitors to evaluate what they do well – and study where they drop the ball. We then take your competition’s best ideas and make them better.
● We keep track of, assess, and evaluate your website analytics to ensure that you stay at the top.
Search engine optimization (or SEO as it is commonly called) is a series of practiced digital methods that allow a search engine to “find” you, understand what you do for a living, where your business is located, and how relevant your business is to their users. With Google, user relevance is the number one factor of how the search engine will rank your website.
High-quality law firm internet marketing in Koreatown, California does 2 things:
● SEO grows the number of prospective clients that your law office can reach
● SEO distills those potential clients further into high quality leads or conversions
Search engines view your authority as increasing exponentially. With each new high-quality content addition and strategy implementation, your online properties become more powerful.
The larger your web of authority, the more importance a search engine assigns your website.
This, in turn, improves your page rankings.
Thus, “Organic” search engine optimization enables your site to build on itself and connect to other well-regarded sites to support your growing authority.
Most attorneys already understand paid legal advertising. Before the surge of web marketing, this was how you found your clients. And of course, is still a place for paid advertising.
Paid digital ads in tandem with organic law firm SEO marketing may be a good way to combine your firm’s marketing immediate and long-term goals.
Because paid advertising is immediate you can quickly grow your client base using paid ads. With SEO, over time, more clients will find you organically. In this way, you can quickly grow your law firm while preparing your business for long-term success. Think of paid advertising like renting an apartment and SEO like building a house.
Search Engine Optimization is a comprehensive technique and investment with long-lasting aims in mind. Great SEO builds on itself and enables your clients to find your law office when they need you most via a web search. The best thing about good law firm natural search engine optimization marketing in Koreatown, California is that it has the capacity to steer potential clients to your virtual door for years to come.
No paid advertising will do that for you.
BSP Marketing is, a full-service internet marketing agency devoted to serving top Koreatown, California law firms. We know, understand, and love legal internet marketing. And more importantly, our results speak for themselves. For a case study or to speak with a customer, contact us today (929) 362 6419.
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