The folks at BSP Marketing don’t have a law degree and, chances are, you probably don’t know a lot about SEO. Herein lies what business synergy is all about. We rely on authorities in other fields to support us and help us grow because none of us can be an authority on everything.
At BSP Marketing, we have chosen to be an authority on SEO.
As a Midland, Georgia lawyer, you already know that competition is fierce. And you are aware that expanding your law practice means being seen by the right people at the right time. That exposure, is the single most important thing that brings new clients to your door.
In today’s technology-driven society, a lot of this exposure will come via a Google search. As millennials turn into adults, and as older generations become more computer savvy, as traditional media is receding, SEO represents your firm’s competitive advantage.
We are top rated Midland, Georgia internet marketing professionals who understand our current virtual landscape and know how to direct business to your digital front door with industry-tested techniques and strategies. Whether you are a one person practice on a tight budget or a large firm that is in need of a marketing tune-up, having the right SEO practices in place is key to achieving your long-term and short-term business goals.
Call us (929) 362 6419.
According to the National Law Review, 96 percent of people seeking legal advice will use a search engine, with about 74 percent moving on to visit the firm’s website to determine further action. Moving forward what users find on that search is good, solid SEO.
Are your potential clients finding you – or your competition?
When it comes to executing your online law firm marketing, we focus on several key areas.
● We develop and optimize your website into a 24/7 client-generating machine.
● Our team expands your online properties beyond your website with several fully-optimized Google My Business listings and skillful citation and link-building service. It is here that we quite literally put your practice ahead of your competition.
● We create original, engaging, keyword-driven content including money pages, press releases, blog posts, and articles. In addition, we use the power of social media to drive both people to your online properties.
● We research your competitors to see where they excel – and study where they drop the ball. We then take their best ideas and make them better.
● We track, assess, and analyze your data to ensure that you stay at the top.
Search engine optimization (or SEO) is a series of practiced digital strategies that let a search engine to find your business, comprehend what you do for a living, where you are located, and how relevant you are to the search. When it comes to most major search engines, including Google, relevance is the number one driver of how high that search engine will rank your page.
High-quality law firm internet marketing in Midland, Georgia does 2 things:
● Internet marketing grows the quantity of potential clients that you reach
● Internet marketing distills those potential clients further into high quality conversions or conversions
Your website’s authority and relevance increases with each new piece of content added.
The bigger your web of authority, the more importance a search engine gives your website.
This, in turn, improves your website rankings.
Thus, organic or natural” SEO enables your online property to build on itself and connect to other well-regarded websites to support your growing authority.
Most lawyers understand paid legal marketing. Before the surge of online marketing, this was how you found prospective clients. And there, is still a place for paid ads.
In fact, paid digital advertising together with organic law firm SEO is a great way to make your marketing efforts work towards both immediate and long-term objectives.
Because paid advertising is immediate you can quickly grow your client base using paid ads. With SEO, over time, more potential clients will find you online. In this way, you can immediately expand your law practice while making sure your business is prepared for success in the long run. Think of paid advertising like renting a condo and SEO like building a your own house.
Search Engine Optimization is a total approach and investment with long-lasting objectives in mind. Great SEO builds on itself and makes it possible for your clients to find you when they need you most via a google search. The very best thing about good law firm natural search engine optimization marketing in Midland, Georgia is that it has the ability to steer potential clients to your door for years to come.
No paid advertising will do that for you.
BSP Marketing is, a full-service digital marketing company devoted to serving top Midland, Georgia law firms. We know, understand, and love legal online marketing. And more importantly, our results speak for themselves. For a case study or to speak with a customer, contact us today (929) 362 6419.
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