We don’t have a Juris Doctorate and, chances are, you probably don’t know very much about search engine optimization. And this is what business relationships are all about. We rely on authorities in other fields to support us and help us grow because none of us can be an authority on everything.
At BSP Marketing, we have chosen to be an authority on SEO.
As a Tulsa, Oklahoma lawyer, you already know that competition is fierce. And you know that developing your legal practice means being seen by the right clients at the right time. You know that exposure is the single most important thing that brings clients to your door.
In today’s technology-driven world, much of this valuable exposure will come in the form of an online search. As millennials become older, as older generations become more computer literate, as traditional media is dying around us, SEO represents your firm’s competitive advantage.
We are top rated Tulsa, Oklahoma internet marketing professionals who recognize our current virtual landscape and how to direct new business to your virtual front door with cutting edge techniques and strategies. Whether you are a solo practitioner on a tight budget or a large firm that needs a marketing tune-up, having the right SEO practices in place should be foundational to accomplishing your long-term and short-term business goals.
Call us (929) 362 6419.
According to the National Law Review, 96 percent of people seeking legal advice will use a search engine, with 74 percent moving on to a firm’s website for further action. Propelling what users find on that search is good, solid SEO.
But are they finding you – or your competitors?
As your SEO strategists, we focus on several important areas.
● Our team develops and optimizes your website into an around-the-clock client-generating machine.
● Our team expands your online properties beyond your website with multiple fully-optimized Google My Business listings and skillful citation and link-building service. It is here that we quite literally put your practice ahead of your competition.
● Our team creates original, engaging, keyword-driven content such as money pages, press releases, blog posts, and articles. In addition, we utilize the power of social to drive both people to your website.
● We conduct ongoing research of your competitors to evaluate what they do well – and study where they drop the ball. We then take their best ideas and make them better.
● We monitor, measure, and evaluate your website analytics to make sure that you are keeping competitive.
Search engine optimization (or SEO) is a series of practiced online methods that allow a search engine to “find” you, understand who you are, where your business is located, and how relevant you are to the search. When it comes to Google, user relevance is the number one factor of how the search engine will rank your page.
What high quality law firm search engine optimization in Tulsa, Oklahoma does is twofold.
● Internet marketing expands the amount of prospective clients that your law office can reach
● Internet marketing distills those potential clients further into quality conversions or leads or conversions
Search engines view your authority as growing exponentially. With every new strategy implementation and high-quality content addition, your website become more powerful.
The larger your web of authority, the more importance a search engine assigns your website.
This, in turn, improves your page rankings.
Thus, “Organic” SEO enables your website to build on itself and connect to other well-regarded sites to support your growing authority.
Most attorneys already understand paid law firm advertising. Before the growth of internet marketing, this was how you found your clients. And of course, is still a place for paid ads.
Paid ads together with organic law firm SEO may be a good way to make your marketing work both your immediate and long-term objectives.
Because paid advertising is immediate you can quickly grow your client base using paid ads. With SEO, over time, more clients will find you online. In this way, you can immediately expand your practice while making sure your business is prepared for success in the long run. Think of paid ads like renting an apartment and SEO like building a house.
Search Engine Optimization is a total approach and investment with long-term goals in mind. Great SEO builds on itself and makes it possible for your potential clients to find your law office when they need you most via a google search. The best thing about good law firm natural search engine optimization marketing in Tulsa, Oklahoma is that it has the capability to steer clients to your office door for years to come.
Absolutely no paid advertising will do that for you.
BSP Marketing is, a full-service internet marketing company devoted to serving top Tulsa, Oklahoma law firms. We know, understand, and love legal SEO. And most importantly, our results speak for themselves. For a case study or to speak with a customer, contact us today (929) 362 6419.
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