Our team doesn’t have a Juris Doctorate and, chances are, you probably don’t know a lot about search engine optimization. And this is what business synergy is all about. We rely on authorities in other fields to support us and help us grow because each of us can’t be an authority on everything.
At BSP Marketing, we have chosen to become an authority on SEO.
As a Fremont, California attorney, you already recognize that competition is intense. And you know that expanding your law practice means being seen by the right people at the right time. That exposure, is the single most important thing that brings new clients to your practice.
In today’s internet-driven world, much of this valuable exposure will come via an internet search. As millennials turn into adults, as older generations become more computer literate, as traditional media is receding, SEO represents your competitive advantage.
We are top rated Fremont, California internet marketing professionals who understand our current virtual landscape and know how to direct new business to your digital front door with cutting edge strategies. Whether you are a one person practice on a budget or a large firm that is in need of a marketing tune-up, getting the right SEO practices in place is key to accomplishing your long-term and short-term business goals.
Call us (929) 362 6419.
According to a study by the National Law Review, 96 percent of individuals seeking legal advice will use an online search, with about 74 percent moving on to visit the firm’s website for further action. Moving forward what users find on that search is good, solid search engine optimization practices.
Are they finding you – or your competitors?
When it comes to executing your online law firm marketing, we focus on several key areas.
● We develop and optimize your website into a 24/7 client-generating machine.
● Our team expands your internet properties beyond your website with multiple fully-optimized Google My Business listings and masterful citation and link-building service. It is here that we literally place your practice ahead of your competition.
● Our team creates original and engaging, keyword-driven content such as landing pages, blog posts, articles, and press releases. In addition, we use the power of social media to drive both people to your website.
● We conduct ongoing research of your primary competitors to see where they excel – and study where they drop the ball. We then take your competition’s best ideas and make them better.
● We keep track of, assess, and evaluate your website analytics to ensure that you are staying at the top.
Search engine optimization (or SEO as it is commonly called) is a series of highly technical digital strategies that let a search engine to find your business, comprehend who you are, where you are, and how relevant you are to the search. When it comes to most major search engines, including Google, relevance is the number 1 driver of how that search engine will rank your page.
High-quality law firm internet marketing in Fremont, California does two things:
● Internet marketing broadens the amount of potential clients that your law office can reach
● SEO distills those potential clients further into high quality conversions or leads or conversions
Your site’s value expands exponentially, with each new strategy implementation and high-quality content addition.
The bigger your web of authority, the more importance a search engine assigns your online presence.
This, in turn, improves your page rankings.
Thus, “Organic” search engine optimization enables your online property to build on itself and connect to other well-regarded sites to support your growing authority.
Most attorneys already understand paid law firm advertising. Before the growth of internet marketing, this was how you found clients. And of course, is still a place for paid advertising.
In many cases, paid digital advertising together with organic law firm search engine optimization is a good way to make your marketing work towards both long-term and immediate goals.
Because paid advertising is immediate you can quickly grow your client base using paid ads. With SEO, over time, more potential clients will find you online. In this way, you can quickly expand your practice while making sure your business is prepared for success in the long run. You may wish to think of paid ads like renting an apartment and SEO like building a house.
Search Engine Optimization is a total technique and investment with long-lasting targets in mind. Great SEO builds on itself and enables your clients to find you when they need you most via an internet search. The best thing about good law firm SEO marketing in Fremont, California is that it has the ability to steer potential clients to your office door for years to come.
No paid advertising will do that for you.
BSP Legal Marketing is, a full-service digital marketing agency devoted to serving top Fremont, California law firms. We know, understand, and love legal online marketing. And more importantly, our results speak for themselves. For a case study or to speak with a customer, contact us today (929) 362 6419.
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