Our team doesn’t have a J.D. and you probably don’t know a lot about SEO. And this is what business synergy is all about. Since no one can be an authority on everything, we rely on authorities in other fields to support us and to help us grow.
At BSP Marketing, we have chosen to become an authority on SEO.
As a Irvington District, California attorney, you already know that competition is fierce. And you know that growing your law practice means being seen by the right people at the right time. You know that exposure is the single most important thing that brings new clients to your law practice.
In today’s internet-driven society, much of this valuable exposure will come in the form of an internet search. As millennials turn into adults, and as older generations become more computer savvy, as traditional media is dying around us, search engine optimization represents your competitive advantage.
At BSP Marketing, we know how important your virtual presence has become. We are experienced Irvington District, California online marketing professionals who understand our digital landscape and understand how to to direct business to your virtual doorstep with industry-tested methods and tactics. With us on your team, you can compete with confidence. Regardless if you are a solo practitioner on a tight budget or a big firm that requires a tune-up in your maketing strategy, having the right SEO techniques in place should be foundational to accomplishing both your long-term and short-term law practice goals.
Call us (929) 362 6419.
You don’t have to believe us. According to the National Law Review, 96 percent of people looking for legal advice will use a search engine, with about 74 percent moving on to a firm’s web page for additional action. Propelling what your potential clients find on that search is good, solid SEO. To put it another way, an internet search is how your prospective clients are searching for you.
But are they finding you – or your competitors?
When creating a successful internet strategy for your law firm, we focus on several key areas.
● We develop and optimize your website into an around-the-clock client-generating machine.
● We expand your online properties beyond your website with multiple fully-optimized Google My Business listings and skillful citation and link-building service. It is here that we quite literally put your practice ahead of your competition.
● We create original, engaging, keyword-driven content including money pages, blog posts, articles, and press releases. In addition, we use the power of social to drive both people to your website.
● We research your primary competitors to evaluate what they do well – and study where they drop the ball. We then take their best ideas and make them better.
● We keep track of, measure, and evaluate your website analytics to ensure that you are keeping competitive.
Search engine optimization (or SEO as it is commonly called) is a series of practiced online methods that allow a search engine to “find” you, understand who you are, where you are, and how relevant your business is to their users. With Google, that user relevance is the the most important factor of how they will rank your page.
What high quality law firm search engine optimization in Irvington District, California does is twofold.
● It expands the amount of prospective clients that you reach
● SEO distills those potential clients further into high quality conversions or conversions
Your site’s value expands exponentially, with each new strategy implementation and high-quality content addition.
The larger your web of authority, the more importance a search engine gives your website.
This, in turn, improves your website rankings.
Thus, organic or natural” SEO enables your online property to build on itself and connect to other well-regarded websites to support your growing authority.
Most attorneys understand paid legal marketing. Before the surge of internet marketing, this was how you found clients. And of course, is still a place for paid advertising.
Paid digital advertising in tandem with organic law firm SEO may be a good way to combine your firm’s marketing long-term and immediate targets.
Because paid advertising is quick you can quickly grow your client base using paid ads. With SEO, over time, more potential clients will find you online. In this way, you can immediately grow your law firm while making sure your business is prepared for long-term success. You may wish to think of paid ads like renting a condo and SEO like building a your own house.
Search Engine Optimization is a comprehensive technique and expenditure with long-lasting aims in mind. Great SEO builds on itself and allows your potential clients to find your law office when they need you most via a web search. The very best thing about good legal natural search engine optimization marketing in Irvington District, California is that this type of marketing has the ability to steer clients to your virtual door for years in the future.
No paid advertising will do that for you.
At BSP Marketing we are, a full-service digital marketing agency devoted to serving top Irvington District, California law firms. We know, understand, and love legal internet marketing. And most importantly, our results speak for themselves. For a case study or to speak with a customer, contact us today (929) 362 6419.
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