Our team doesn’t have a Juris Doctorate and you probably don’t know much about SEO. Herein lies what business synergy is all about. We rely on authorities in other fields to support us and help us grow because each of us can’t be an authority on everything.
At BSP Marketing, we have chosen to be an authority on SEO.
As a Albuquerque, New Mexico lawyer, you already recognize that your competition is intense. And you are aware that developing your legal practice means getting in front of the right people at the right time. That exposure, is the single most important thing that brings clients to your door.
In today’s internet-driven society, much of this exposure will come in the form of a Google search. As millennials become older, and as older generations become more computer literate, as traditional media is receding, SEO represents your firm’s competitive advantage.
We are top rated Albuquerque, New Mexico internet marketing specialists who recognize our current virtual landscape and know how to direct new clients to your digital doorstep with industry-tested strategies. Whether you are a one person practice on a budget or a large firm that needs a marketing tune-up, getting the right Search Engine Optimization strategy in place is key to achieving your long-term and short-term business goals.
Call us (929) 362 6419.
According to a study by the National Law Review, 96 percent of individuals seeking legal advice will use an online search, with about 74 percent moving on to a firm’s website to determine further action. Moving forward what users find on that search is good, solid SEO.
But are your potential clients finding you – or your competition?
When creating a successful internet strategy for your legal practice, we focus on several important areas.
● Our team develops and optimizes your website into a 24/7 client-generating machine.
● Our team expands your internet properties beyond your website with multiple fully-optimized Google My Business listings and masterful citation and link-building service. It is here that we literally place you ahead of your competition.
● Our team creates original, engaging, keyword-driven content such as landing pages, articles, blog posts, and press releases. In addition, we utilize the power of social to drive both humans and search engines to your website.
● We research your competitors to evaluate where they excel – and where they drop the ball. We then take their best ideas and make them better.
● We track, assess, and evaluate your website analytics to ensure that you are staying at the top.
Search engine optimization (or SEO) is a series of highly technical digital techniques that allow a search engine to find your business, understand who you are, where you are located, and how relevant your business is to the search. When it comes to most major search engines, including Google, user relevance is the number one most important factor of how high that search engine will rank your page.
What high quality law firm internet marketing in Albuquerque, New Mexico does is twofold.
● Internet marketing expands the quantity of prospective clients that you reach
● Internet marketing distills those potential clients further into quality leads or conversions
Your firm’s website’s authority and relevance grows with each new piece of content added.
The larger your web of authority, the more importance a search engine assigns your online presence.
This, in turn, improves your page rankings.
Thus, “Organic” SEO enables your site to build on itself and connect to other well-regarded sites to support your growing authority.
Most lawyers understand paid legal advertising. Before the growth of internet marketing, this was how you found prospective clients. And of course, is still a place for paid advertising.
In many cases, paid ads together with organic law firm SEO is a good way to make your marketing efforts work towards both long-term and immediate business goals.
Because paid advertising is quick you can quickly grow your client base using paid ads. With SEO, over time, more clients will find you online. In this way, you can quickly grow your law practice while making sure your business is prepared for long-term success. Think of paid advertising like renting an apartment and SEO like building a your own house.
SEO is a comprehensive approach and investment with long-term aims in mind. It builds on itself and allows your potential clients to find you when they need you most via an online search. The best thing about good law firm natural search engine optimization marketing in Albuquerque, New Mexico is that this type of marketing has the capability to drive potential clients to your virtual door for years in the future.
No paid advertising will do that for you.
BSP Marketing is, a full-service internet marketing company devoted to serving top Albuquerque, New Mexico law firms. We know, understand, and love legal SEO. And more importantly, our results speak for themselves. For a case study or to speak with a customer, contact us today (929) 362 6419.
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