The folks at BSP Marketing don’t have a Juris Doctorate and you probably don’t know very much about search engine optimization. And this is what business synergy is all about. Since no one can be an authority on every topic, we rely on authorities in other fields to support us and to help us thrive.
At BSP Marketing, we have chosen to be an authority on SEO.
As a Chandler, Arizona attorney, you already understand that competition is intense. And you are aware that expanding your law practice means getting in front of the right clients at the right time. You know that exposure is the single most important thing that brings new clients to your door.
In today’s technology-driven society, a lot of this exposure will come in the form of a Google search. As millennials become older, as older generations become more computer savvy, as traditional media is receding, SEO represents your firm’s competitive advantage.
At BSP Marketing, we understand how important your virtual presence is. We are experienced Chandler, Arizona online marketing specialists who understand our virtual landscape and understand how to to direct business to your virtual doorstep with industry-tested techniques and strategies. With us, you will compete with confidence. Regardless if you are a solo practitioner on a tight budget or a large firm that needs a new marketing strategy, having the right search engine optimization practices in place should be foundational to accomplishing both your long-term and short-term business goals.
Call us (929) 362 6419.
You don’t need to believe us. Based on a study by the National Law Review, 96 percent of people seeking legal advice will use an internet search engine, with about 74 percent moving on to a firm’s web page for further action. Propelling what your potential clients find on that search is good, solid search engine optimization. To put it another way, this is how your prospective clients are searching for you.
Are they finding you – or your competitors?
As your SEO strategists, we focus on several important areas.
● Our team develops and optimizes your website into an around-the-clock client-generating machine.
● We expand your online properties beyond your website with several fully-optimized Google My Business listings and skillful citation and link-building service. It is here that we literally place you ahead of your competition.
● We create original, engaging, keyword-driven content including landing pages, articles, blog posts, and press releases. In addition, we use the power of social media to drive both humans and google to your website.
● We conduct ongoing research of your primary competitors to see what they do well – and where they drop the ball. We then take your competitors best ideas and make them better.
● We track, assess, and evaluate your data to ensure that you stay at the top.
Search engine optimization (or SEO as it is commonly called) is a series of highly technical digital methods that allow a search engine to find your business, comprehend who you are, where you are, and how relevant your business is to the search. With Google, that user relevance is the number one most important factor of how high that search engine will rank your page.
What good law firm SEO in Chandler, Arizona does is twofold.
● Internet marketing grows the quantity of potential clients that your law office can reach
● SEO distills those potential clients further into high quality leads or conversions
Your site’s value expands exponentially, with each new strategy implementation and high-quality content addition.
The larger your web of authority, the more importance a search engine assigns your website.
This, in turn, improves your website rankings.
Thus, organic or natural” SEO enables your site to build on itself and connect to other well-regarded websites to support your improving authority.
Most lawyers already understand paid law firm marketing. Before the surge of web marketing, paid ads were how you found clients. And there, is still a place for paid ads.
Paid digital ads in tandem with organic law firm SEO marketing may be a good way to combine your firm’s marketing immediate and long-term objectives.
Because paid advertising is quick you can quickly grow your client base using paid ads. With SEO, over time, more potential clients will find you organically. This way you can immediately grow your law firm while preparing your business for success in the long run. Think of paid advertising like renting a condo and search engine optimization like building a your own house.
SEO is a total approach and investment with long-term objectives in mind. It builds on itself and enables your clients to find you when they need you most via an internet search. The very best thing about good legal natural search engine optimization marketing in Chandler, Arizona is that this type of marketing has the ability to drive clients to your office for years in the future.
No paid advertising will do that for you.
At BSP Marketing we are, a full-service internet marketing agency devoted to serving top Chandler, Arizona law firms. We know, understand, and love legal SEO. And more importantly, our results speak for themselves. For a case study or to speak with a customer, call us today (929) 362 6419.
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