Our team doesn’t have a law degree and you probably don’t know much about SEO. Herein lies what business relationships are all about. Since no one can be an authority on everything, we rely on experts in other fields to support us and to help us grow.
At BSP Marketing, we have chosen to become an authority on SEO.
As a Corona, California attorney, you already know that competition is fierce. And you are aware that growing your law practice means being seen by the right people at the right time. You know that exposure is the single most important thing that brings new clients to your practice.
In today’s internet-driven world, a lot of this exposure will come in the form of an online search. As millennials turn into adults, and as older generations become more computer literate, as traditional media is receding, search engine optimization represents your competitive advantage.
At BSP Marketing, we understand how essential your online presence is. We are knowledgeable Corona, California online marketing professionals who understand our digital landscape and how to direct new clients to your virtual doorstep with cutting edge methods and strategies. With us, you will compete with confidence. Regardless if you are a solo practitioner on a tight budget or a big firm that needs a new marketing strategy, having the right SEO practices in place should be foundational to accomplishing your short-term and long-term organizational objectives.
Call us (929) 362 6419.
According to a study by the National Law Review, 96 percent of individuals seeking legal advice will use an online search, with about 74 percent moving on to visit the firm’s website to determine further action. Moving forward what users find on that search is good, solid search engine optimization practices.
Are they finding you – or your competitors?
When it comes to executing your virtual law firm marketing, we focus on several key areas.
● We develop and optimize your website from the ground up into an around-the-clock client-generating machine.
● Our team expands your internet properties beyond your website with several fully-optimized Google My Business listings and masterful citation and link-building service. It is here that we literally place you ahead of your competitors.
● We create original, engaging, keyword-driven content including landing pages, press releases, blog posts, and articles. In addition, we utilize the power of social to drive both people to your online properties.
● We research your competitors to see where they excel – and study where they drop the ball. We then take their best ideas and make them better.
● We keep track of, measure, and evaluate your website analytics to make sure that you stay at the top.
Search engine optimization (or SEO as it is commonly called) is a series of highly technical digital strategies that let a search engine to “find” you, understand who you are, where you are located, and how relevant you are to the search. With Google, user relevance is the the most important factor of how they will rank your page.
High-quality law firm internet marketing in Corona, California does 2 things:
● Internet marketing expands the quantity of potential clients that you reach
● Internet marketing distills those potential clients further into quality leads or conversions
Your website’s authority increases with each new piece of content added.
The larger your web of authority, the more importance Google assigns your online presence.
This, in turn, improves your page rankings.
Thus, “Organic” search engine optimization enables your site to build on itself and connect to other well-regarded websites to support your improving authority.
Most attorneys already understand paid legal marketing. Before the growth of web marketing, paid ads were how you found your clients. And of course, is still a place for paid advertising.
In fact, paid digital advertising in tandem with organic law firm search engine optimization is a great way to make your marketing efforts work towards both immediate and long-term business goals.
Because paid advertising is instant you can quickly grow your client base using paid ads. With SEO, over time, more potential clients will find you online. In this way, you can quickly grow your law firm while making sure your business is prepared for long-term success. You may wish to think of paid advertising like renting a condo and search engine optimization like building a your own house.
SEO is a comprehensive approach and investment with long-term targets in mind. Great SEO builds on itself and makes it possible for your clients to find your law office when they need you most via an online search. The very best thing about good legal SEO marketing in Corona, California is that internet marketing has the capability to drive potential clients to your door for many years in the future.
Absolutely no paid advertising will do that for you.
At BSP Marketing we are, a full-service digital marketing agency devoted to serving top Corona, California law firms. We know, understand, and love legal SEO. And most importantly, our results speak for themselves. For a case study or to speak with a customer, call us today (929) 362 6419.
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