Our team doesn’t have a J.D. and, chances are, you probably don’t know very much about SEO. Herein lies what business synergy is all about. Since no one can be an authority on every topic, we rely on experts in other fields to support us and to help us thrive.
At BSP Marketing, we have chosen to become an authority on SEO.
As a East Flatbush, New York lawyer, you already understand that your competition is fierce. And you are aware that growing your law practice means being seen by the right people at the right time. That exposure, is the single most important thing that brings clients to your law practice.
In today’s internet-driven world, a lot of this valuable exposure will come in the form of an online search. As millennials become older, and as older generations become more computer savvy, as traditional media is dying around us, SEO represents your competitive advantage.
At BSP Legal Marketing, we understand how important your virtual presence has become. We are knowledgeable East Flatbush, New York internet marketing professionals who understand our digital landscape and know how to to direct business to your virtual front door with cutting edge methods and tactics. With us on your team, you will compete with confidence. Regardless if you are a solo practitioner on a tight budget or a big firm that needs a tune-up in your maketing strategy, having the right search engine optimization techniques in place should be foundational to accomplishing your long-term and short-term organizational goals.
Call us (929) 362 6419.
You don’t have to believe us. According to the National Law Review, 96 percent of individuals seeking legal advice will use a search engine, with about 74 percent proceeding to a law firm’s web page for additional action. Determining what users find on that search is good, solid search engine optimization. To put it another way, this is how your potential clients are searching for you.
But are they finding you – or your competitors?
As your SEO strategists, we focus on several important areas.
● Our team develops and optimizes your website into an around-the-clock client-generating machine.
● Our team expands your online properties beyond your website with multiple fully-optimized Google My Business listings and masterful citation and link-building service. It is here that we quite literally place you ahead of your competition.
● Our team creates original and engaging, keyword-driven content including money pages, articles, blog posts, and press releases. In addition, we utilize the power of social to drive both people to your website.
● We research your competitors to see what they do well – and where they drop the ball. We then take your competitors best ideas and make them better.
● We track, measure, and analyze your website analytics to make sure that you are keeping competitive.
Search engine optimization (or SEO) is a series of highly technical digital methods that let a search engine to “find” you, comprehend what you do for a living, where you are, and how relevant your business is to the search. With Google, user relevance is the the most important factor of how the search engine will rank your page.
What high quality law firm search engine optimization in East Flatbush, New York does is twofold.
● It increases the number of potential clients that your law office can reach
● SEO distills those potential clients further into quality leads or conversions
As informative and helpful content is added, your website’s relevance and authority builds.
The larger your web of authority, the more importance Google assigns your online presence.
This, in turn, improves your page rankings.
Thus, “Organic” SEO enables your website to build on itself and connect to other well-regarded sites to support your improving authority.
Most lawyers already understand paid law firm marketing. Long before the explosion of internet marketing, paid ads were how you found prospective clients. And there, is still a place for paid ads.
In fact, paid ads in tandem with organic law firm search engine optimization is a great way to make your marketing work towards both immediate and long-term business goals.
Because paid advertising is instant you can quickly grow your client base using paid ads. With SEO, over time, more clients will find you organically. In this way, you can immediately expand your law practice while making sure your business is prepared for success in the long run. Think of paid ads like renting an apartment and search engine optimization like building a your own house.
Search Engine Optimization is a total technique and investment with long-term aims in mind. It builds on itself and allows your clients to find your law office when they need you most via a web search. The very best thing about good legal natural search engine optimization marketing in East Flatbush, New York is that it has the ability to drive potential clients to your virtual door for years in the future.
Absolutely no paid advertising will do that for you.
BSP Marketing is, a full-service digital marketing agency devoted to serving top East Flatbush, New York law firms. We know, understand, and love legal SEO. And more importantly, our results speak for themselves. For a case study or to speak with a customer, call us today (929) 362 6419.
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