We don’t have a Juris Doctorate and you probably don’t know very much about SEO. Herein lies what business relationships are all about. We rely on authorities in other fields to support us and help us grow because none of us can be an authority on everything.
At BSP Marketing, we have chosen to become an authority on SEO.
As a Gracewood, Georgia attorney, you already understand that competition is fierce. And you are aware that developing your legal practice means being seen by the right people at the right time. That exposure, is the single most important thing that brings new clients to your law practice.
In today’s internet-driven world, much of this exposure will come via a Google search. As millennials turn into adults, as older generations become more computer savvy, as traditional media is receding, search engine optimization represents your firm’s competitive advantage.
We are top rated Gracewood, Georgia internet marketing specialists who recognize our current digital landscape and know how to direct business to your virtual doorstep with industry-tested techniques and strategies. Whether you are a one person practice on a tight budget or a large firm that is in need of a marketing tune-up, having the right Search Engine Optimization strategy in place should be foundational to your short-term and long-term business goals.
Call us (929) 362 6419.
According to the National Law Review, 96 percent of people seeking legal advice will use a search engine, with 74 percent moving on to visit the firm’s website to determine further action. Propelling what users find on that search is good, solid search engine optimization practices.
But are they finding you – or your competition?
When creating a successful internet strategy for your law firm, we focus on several important areas.
● Our team develops and optimizes your website into a 24/7 client-generating machine.
● Our team expands your internet properties beyond your website with multiple fully-optimized Google My Business listings and skillful citation and link-building service. It is here that we quite literally put you ahead of your competitors.
● We create original and engaging, keyword-driven content such as landing pages, articles, blog posts, and press releases. In addition, we utilize the power of social media to drive both humans and google to your online properties.
● We research your primary competitors to see what they do well – and study where they drop the ball. We then take your competitors best ideas and make them better.
● We monitor, measure, and analyze your data to ensure that you stay at the top.
Search engine optimization (or SEO) is a series of practiced digital techniques that allow a search engine to find your business, comprehend what you do for a living, where your business is located, and how relevant you are to the search. With Google, that user relevance is the number one most important factor of how that search engine will rank your page.
High-quality law firm internet marketing in Gracewood, Georgia does 2 things:
● Internet marketing increases the quantity of potential clients that your practice can reach
● Internet marketing distills those potential clients further into high quality conversions or conversions
Your site’s value expands exponentially, with each new strategy implementation and high-quality content addition.
The bigger your web of authority, the more importance Google gives your website.
This, in turn, improves your website rankings.
Thus, “Organic” SEO enables your website to build on itself and connect to other well-regarded sites to support your improving authority.
Most attorneys understand paid legal advertising. Before the explosion of web marketing, this was how you found your clients. And of course, is still a place for paid advertising.
Paid ads in tandem with organic law firm SEO is a good way to make your marketing work both your long-term and immediate targets.
Because paid advertising is immediate you can quickly grow your client base using paid ads. With SEO, over time, more clients will find you organically. This way you can immediately expand your law practice while preparing your business for long-term success. You may wish to think of paid ads like renting a condo and search engine optimization like building a house.
Search Engine Optimization is a total technique and investment with long-term aims in mind. It builds on itself and allows your potential clients to find you when they need you most via an online search. The best thing about good legal SEO marketing in Gracewood, Georgia is that internet marketing has the ability to drive potential clients to your virtual door for years in the future.
No paid advertising will do that for you.
BSP Legal Marketing is, a full-service internet marketing company devoted to serving top Gracewood, Georgia law firms. We know, understand, and love legal internet marketing. And more importantly, our results speak for themselves. For a case study or to speak with a customer, call us today (929) 362 6419.
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