We don’t have a Juris Doctorate and you probably don’t know much about search engine optimization. And this is what business relationships are all about. We rely on authorities in other fields to support us and help us grow because each of us can’t be an authority on everything.
At BSP Marketing, we have chosen to be an authority on SEO.
As a Lewisville, Texas lawyer, you already understand that your competition is fierce. And you know that growing your legal practice means getting in front of the right clients at the right time. That exposure, is the single most important thing that brings new clients to your office.
In today’s internet-driven society, a lot of this valuable exposure will come via an online search. As millennials turn into adults, and as older generations become more computer savvy, as traditional media is dying around us, search engine optimization represents your competitive advantage.
At BSP Marketing, we know how essential your virtual presence is. We are knowledgeable Lewisville, Texas online marketing specialists who understand our current digital landscape and how to direct new clients to your virtual front door with top of the line techniques and strategies. With us, you will compete with confidence. Regardless if you are a solo practitioner on a tight budget or a large firm that requires a tune-up in your maketing strategy, having the right search engine optimization practices in place should be foundational to accomplishing both your long-term and short-term organizational goals.
Call us (929) 362 6419.
According to a study by the National Law Review, 96 percent of individuals seeking legal advice will use a search engine, with about 74 percent moving on to visit the firm’s website for further action. Moving forward what users find on that search is good, solid SEO.
Are they finding you – or your competition?
When creating a successful internet strategy for your practice, we focus on several important areas.
● Our team develops and optimizes your website from the ground up into an around-the-clock client-generating machine.
● Our team expands your online properties beyond your website with several fully-optimized Google My Business listings and masterful citation and link-building service. It is here that we quite literally place your practice ahead of your competitors.
● We create original, engaging, keyword-driven content such as landing pages, articles, blog posts, and press releases. In addition, we utilize the power of social media to drive both humans and google to your website.
● We conduct ongoing research of your competitors to evaluate what they do well – and study where they drop the ball. We then take your competitors best ideas and make them better.
● We monitor, measure, and analyze your data to make sure that you are keeping competitive.
Search engine optimization (or SEO) is a series of highly technical digital strategies that allow a search engine to find your business, understand who you are, where you are located, and how relevant your business is to the search. When it comes to Google, user relevance is the the most important factor of how they will rank your page.
High-quality law firm internet marketing in Lewisville, Texas does two things:
● SEO increases the number of prospective clients that your law office can reach
● It distills those potential clients further into high quality leads or conversions
Your site’s value expands exponentially, with each new strategy implementation and high-quality content addition.
The larger your web of authority, the more importance Google assigns your website.
This, in turn, improves your website rankings.
Thus, organic or natural” SEO enables your website to build on itself and connect to other well-regarded sites to support your improving authority.
Most attorneys already understand paid legal advertising. Long before the surge of web marketing, this was how you found your clients. And of course, is still a place for paid ads.
Paid ads together with organic legal SEO is a good way to make your marketing work both your immediate and long-term goals.
Because paid advertising is instant you can quickly grow your client base using paid ads. With SEO, over time, more potential clients will find you online. In this way, you can quickly grow your law firm while making sure your business is prepared for success in the long run. You may wish to think of paid ads like renting a condo and search engine optimization like building a your own house.
Search Engine Optimization is a comprehensive technique and investment with long-term aims in mind. Great SEO builds on itself and enables your clients to find your law office when they need you most via a web search. The best thing about good law firm natural search engine optimization marketing in Lewisville, Texas is that internet marketing has the capacity to drive clients to your office for many years in the future.
No paid advertising will do that for you.
BSP Legal Marketing is, a full-service digital marketing company devoted to serving top Lewisville, Texas law firms. We know, understand, and love legal SEO. And most importantly, our results speak for themselves. For a case study or to speak with a customer, call us today (929) 362 6419.
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